Sunday, December 1, 2019

Apple AirPod Pro production being doubled amidst unprecedented demand

Apple introduced the AirPods originally in 2016, with a refresh being announced in 2019. In the three years of their existence, the AirPods have become a “must-have” accessory for iPhone users. However in 2019, people expected more than just a refresh. They expected ANC, perhaps a new design. Then Apple went ahead and launched the AirPods Pro, a pair of in-ear monitors with active noise cancellation and for sure, a brand new design. Apple had finally replaced the hard plastic you’d have to put in your ears with soft silicon tips, making the AirPods Pro a lot more comfortable to use. Turns out, the new iems from the Cupertino company have been wildly popular.

A recent report by Bloomberg is now claiming that Apple is doubling its production, from 1 million units to 2 million. The report is further substantiated by a secondary report by Nikkei that has followed the supply-chain has also confirmed the doubling of the production. The report added how the wait times for the new AirPods Pro is much higher than for the regular AirPods, which are available for next day delivery.

The AirPods Pro offer all the features that are expected from a modern-day truly wireless IEM. Featuring active noise cancellation and a battery life of 4.5 hours with noise cancellation turned on. In conjunction with the battery case, Apple says users can expect up to 24 hours of use, which is impressive whichever way you look at it. For comparison sake, the Sony WH-1000XM3 have a claimed battery life of up to 30 hours.

The Apple AirPods Pro have a price tag of Rs 24,900 in India, but they are not yet available in India.



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